Fairy Tale Gone Wrong - Snow White Essay Example for Free

Fairy Tale Gone Wrong Snow White Essay Most parents have, or will, tell their child a bedtime story that they may have heard when they were younger. These stories, otherwise known as fairy tales, are thought to be nothing but a mere story to entertain, but what if these fairy tales had an underlying meaning of their own? Fairy tales have been around for more than thousands of years and are passed on frequently from one person to another. Today, most are seen as harmless stories that were made up to entertain children; however, it seems that these fairy tales may actually hold meanings that are larger than the average child can grasp. Many have heard the well-known story Snow White and the Seven Dwarfs; yet, few have read the gruesome, original version by The Brothers Grimm. Disney’s child-friendly version of Snow White and the Seven Dwarfs was written with the intention of making a successful animated movie for entertainment purposes, while the Brothers Grimm version tells a story in a more shocking and brutal manner. Snow White and the Seven Dwarfs is a story that, when created by The Brothers Grimm, was actually made to entertain adults. As these stories became more and more popular people began to change the stories so that they were suitable for younger children to hear. One person who was exceptionally superior at changing fairy tales was the notable Walt Disney. He took Snow White and made it into his first full-length, animated motion-picture. But Disney wasn’t focused on portraying the original version but rather a loosely based version that would make a successful film, or in other views make him more money. While the two version are immensely different, the newer version does mimic the original in several ways. The fairy tale is still about Snow White being a beautiful young girl who is envied because of her beauty by her wicked stepmother, the Queen. Snow White’s stepmother orders the huntsman to take Snow White out into the woods and kill her, but he is unable to commit the act and lets her runs away. While Snow White is off in the woods she finds a small cottage that her newly-made animal friends help her clean. Later she find out that this small home belongs to seven dwarfs. Then the Queen finds out that Snow White is still alive in the woods and sets off to kill Snow White herself. The wicked stepmother soon finds Snow White, kills her and later is reawakened from the dead by a handsome prince. Then later, the Queen dies and Snow White â€Å"lives happily ever after†. Therefore, the basic outline is kept the same as the original, but Disney changes what seem like minor details that actually have a larger impact. Although it may not seem like monumental to many, the changes that Disney made in his version actually changed the meaning of The Brothers Grimm version entirely. For example, in the original version Snow White is thought to be around seven years old, with the number seven having a symbolic meaning, â€Å"referring to traditional superstitions about number† (Stringham). Whereas Disney changes her age losing the many different connections and also the foreshadowing that the number has. Snow White’s real mother is never mentioned by Disney, but holds an important part because when her real mother pricks her finger and the three drops of blood fall into the snow, it foreshadows the Queens three attempts at killing Snow White. In Disney’s version, he only shows the Queens last attempt at killing Snow White instead of all three attempts made in the original along with that attempt being simplified. Disney also changes the orders that are given by the Queen to the Hunstman. Originally the Queen ordered him to bring back the liver and lungs, symbolically meaning â€Å"the one containing the most blood, [ the liver ] was regarded as the darkest . . . the liver represented the darkest passions, particularly the bloody, smokey ones of wrath, jealousy, and greed which drive en to action. Thus the liver meant the impulsive attachment to life† (qtd. in Stringham). In the movie version, the Queen simply asks for the Hunstman to bring back her heart. Another aspesct that is greatly changed is how Disney represents the Seven Dwarfs. Walt Disney actually gives the dwarfs names and personalities and makes them seem like they are thankful that Snow White is there to help them when really the dwarfs were originally not helpers at all. They were portrayed as beings that only wanted Snow White there for her work, to clean, cook and do all the house chores. And finally, to make the film acceptable for children, Disney takes away the sexual meanings in almost every aspect of the story. As stated by John M. Ellis, writer of One Fairy Story Too Many: The Brothers Grimm and Their Tales, this is certainly a provocative story, and Disney eliminates it completely (qtd in Writers and Collections of Fairy Tales 85). These are a few examples of how different the film and the original have turned out to be. Disney clearly altered the story for the sole purpose of grabbing children’s attention and inevitably, for the money. It is nothing new that when something is said or written someone in the future will change things from the original and then someone else will continue to change the new version and so on. When stories are changed the meanings and symbolism also changes, inevitably changing the story as a whole. Snow White and the Seven Dwarfs is a fairy tale that was taken by Walt Disney and changed for entertainment and seemingly money purposes, which resulted in losing the original meaning behind the story. Although Disney was successful with his version of Snow White, he has taken a story with hidden meaning and given it barely any.

Food Poisoning :: Health, Food Safety

Introduction: Every year millions of people suffer from food poisoning due to uncontrolled application of agricultural chemicals, environmental contamination, use of illegal additives , microbiological hazards and others but as a result of increasing awareness of consumers and their demands to provide them with safe, wholesome and high quality food have force many food premises to carry out a broad assessment and re-organize their systems of food control in turn to improve efficiency , rationalization of human resources and harmonizing approaches. This assessment of food control system has resulted to shift from the traditional approach which depends mainly on the final product sampling and inspection and move forward toward the implementation of a preventative safety and quality approach based on risk analysis. (FAO, 1998) Risk based approaches has been developed by World health organization (WHO) and Food and Agriculture Organization of the United Nations (FAO) and it is called risk analysis .(WHO,2011)-website Moreover, risk analysis is a combination of three interconnected elements which are Risk management, Risk assessment and Risk communication. (FAO/WHO training manual, 2006) Risk assessment is a scientific evaluation of risk associated with hazard either qualitatively or quantitatively .Risk management is the process where the relevant information of risk including risk assessment results are used to make decisions on how they will control the risk and implementing proper options. Finally risk communication which may define as the process by which exchange of information occur between risk assessors, managers and concerned parties. (http://www.fao.org/docrep/008/ae922e/ae922e04.htm) Government officials: In order to prepare a food products that is safe for human consumption and trade within the country or worldwide as well as maintain public confidence the government officials has a major role in this issue, yet it is clear that the government has no role in the production of food and cannot by itself to make safe or unsafe food. However, the government does play two important roles to reduce the risk of foodborne illness. The first major role is to create food standards and implement it through laws, regulations, inspection, and compliance procedures. These standards range from setting legislation to prevent food adulteration toward defining limits on the levels of pesticides residues as well as levels of pathogenic bacteria, food labelling, preparation and packaging of food. As a consequence, USDAs in recent times implemented HACCP system for meat and poultry to reduce harmful contamination and the risk of food borne illness. The second role is to address food safety problems that are beyond the control of any person participating in the food chain, which require more than a regulatory solution like for example E.

Analysis of Client/Consultant Interaction in the Case of Healix Consultancy Essay

Healix Risk Rating, the innovator of Healix Travel Black box – an anvanced tool in assessment of medical risk in travel insurance, is planning to launch the product into new market. As one of their appointed marketing consultancy team, we carried out the maket research and formulated a marketing plan for this project. During the implementation of the project, there are two main types of interaction involved that affects outcome of the project: intra-group interaction and client/consultant interaction, in which the later will be more focused. Based on my experience in this assignment, this reflective report is aimed to express my understanding of the applicability of learnt models and theories in client/consultant relationship as well as the limitations of the marketing consultancy service that we involves in. Key factors that determine a good consultancy project are not only the capability of consultants; financial capacity and readiness of clients; but also a strong collaboration from both sides and great emphasis on actual results instead of heavy focus on scope of work. Company description The Healix Travel Black Box offers the means for sellers of travel insurance to accurately and efficiently underwrite the increased risk associated to travellers with pre-existing medical conditions. The service is designed to be fully incorporated into the online sales processes and integrated into call centre sales processes, which allow customers to declare health conditions on the phone or online without making separate assessment with underwriters or waiting for doctors’ report. In other words, The Healix Travel Black Box provides a fully automated assessment and rating of medical risk which can be done in a couple of minutes. The Healix Travel Black Box has come as a global solution to travel insurance industry. The package is available to all regions where the public can directly buy travel incurance. The adoption of this technology is quickly spread across the globe, such as Australia, New Zealand , Canada, Denmark. And Healix Risk Rating in still on the way to seek new market for this advanced product. Summary of client/consultant process The situation in which our marketing consultancy came is when the company wants to efficiently market and launch the new product Black box into new travel insurance markets. This stage can be defined as Development stage – when client needs help at early stage of a new program. Early intervention of consultant show signs of consultee’s insightfulness and openness (Dewayne J. Kurpius, Dale A. Fuqua and Thaddeus Rozecki, 1993). Prior to the marketing plan, our team had to agree on a country of choice to market and sell the Black box. And then, we have to make a market research on that target market based on the following topics: (1) market value, (2) existing channels of distribution, (3) consumer buying behaviours, (4) average policy medical benefits and (5) how the handling of pre-existing medical conditions is currently dealt with. After obtaining the understanding of the target market, we worked out on problem identification, particularly the feasibility of the Black box launch in the country. Based on the market research, a outlined marketing plan was made prior to any detailed ones that were done later. As a marketing consultancy project done by a marketing consulting team, there are two main interaction factors during the implementation that influence the success of the project: intra-group interaction and client/consultant interaction. Intra-group interaction During the implementation, although our team had experienced many difficulties in order to obtain the relevant marketing information related to the topic, most team member is patient and very participative. We did have a clear plan to make the report in order to allocate the work to each member fairly. In order to make the job more efficiently, each member is encouraged to pick the piece(s) of work of his/her favour. Though the work of the some members is not as expected, however it is controlled promptly, thanks to regular meetings and good communication between team members. Client/Consultant interaction One of the shortcomings for us during the making of marketing plan for Healix is a lack of our understanding regarding the business situation, product development and financial capacity of the client. It is suggested that insuf? ient understanding of the client is key problem of most poor client-consulting relationships (Ford, 1985). Our limited knowledge regarding the product and business condition of Healix Risk Rating may expose us to risk of mis-identification of the real problem and consequently leading to an inapprorpiate marketing plan. On the other hand, ther is a lack of interaction from the client. The reflective practitioner model (Schon 1983) argues problems have to b e identified and solutions must be formulated in collaboration between client and consultant. During the knowledge transfer, the situation of the client should be clearly understood by the consultant, then the consultant will help the client reflect and understand the rationale for the client’s actions (Schon 1983 as cited in Nikolova, 2007). Clients then must work as reflective practitioners themselves. This reflective communication must be exchanged between client and consultant to facilitate expertise sharing. (Ibid p. 301). Schon views that Knowing-in-action implies that consultants would apply their knowledge gained from actiivities they have undertaken or situations they have experienced before. But for new and extremely sophisticated problems, the reflection-in-action is proper practice that consultant and clients need for the formulation of innovative solutions. In reflective practitioner model, the interaction between client and consultant is seen as a reflective communication. Schon views both consultants and clients as interdependent. Consequently, the relationship between client and consultant improves when expertise sharing and mutual understanding are focused. Client and consultant should closely collaborate during problem solving process to work the best out of their knowledge and experience. The relationship becomes equilibrated as knowledge and help are fairly exchanged. (Schon,1983) Furthermore, several models have been developed to gain valuable knowledge regarding how to improve cooperation between client and consultant. For example, the interpretive model established by Nikolova is to help clients and consultants to gain a better understanding of their interaction (Nikolova, 2007). Nikolova suggests that this model would be useful to explain the complexity of client-consultant relationship. This model emphasizes that clients have to be aware of the changing roles that consultants would play during the different phases of the project. This model was built based on prior generally accepted models: Expert model (O’Farrell and Moffat 1991 cited in Nikolova, 2007), critical model and reflective practitioner. It should make consultants and clients highly aware of undiscovered problems through their interactions during consultancy process. According to interpretative model, it is too simplistic to consider consultants as experts (expert model), impression managers (critical model), and reflective practitioners (reflective practitioner model). The play role of consultants depends on which context the they are in and which problems needed to be solved. For this matter of client/consultant relationship, McLachlin (1999) has several suggestions on some aspects that are necessary for a successful consulting project. Consultants must have strict discipline towards integrity in working for the best interest of clients . Besides, clients must also participate in the project and prepare a readiness to change. It is key that there are specific project requirements and expectations to be met. However, the Healix consulting project is more task-focused rather than based on expectations of the client. Schaffer (2002) also describes the â€Å"implementation gap†, which is the discrepancy between the client’s needed solution and the capability of the consultant to create that solution. He suggests that ? ve factors that most likely lead to â€Å"implementation gap† during consulting process: (1) consulting projects are de? ned and priced ased on the scope of work to be done by the consultants or the â€Å"product† delivered by the consultant, not in terms of speci? c results to be achieved; (2) project scope is focused mainly on the problem identification and solution recommendation with little consideration for the client’s capability and readiness to change; (3) the cons ultation aims for a radical solution rather than incremental value (4) The cooperation is more of a sharp division of responsibility between consultant and client rather than a solid collaboration from both sides; (5) instead of leveraged use, the consultancy make labor-intensive use of consultants. Conclusion As generally accepted, the way we as marketing consultants formulate the consulting process will affect the interaction and relationship between the consultant and client and consequently the outcome of the project. Based on multiple generally accepted empirical studies and models, it is suggested that consulting will produce good results if possessing the following success factors: Highly capable consultants; Great emphasis on client results/ satisfaction; Willingness from both sides for strong collaboration; Visible executive support; A solution adaptation that fits client capability and readiness; A full understanding of the client’s business environment. I understand that consulting approaches have to be customized based on out marketing expertise, thorough understanding of the client’s situation, intensive market research on the target market as well as an highly applicable marketing plan . Besides, the costs and benefits of client and consultant should be aligned by defining critical results with clear and measurable short-term goals. Therefore, we admit that our proposed marketing plan to Healix Risk Rating is very preminlinary and subjective due to the simplification of the scope of work and lack of interaction from the client.

Critical Appraisal of Qualitative Research Study - 1032 Words

Critical Appraisal of Qualitative Research Study Problem Statement The problem addressed in this study is reported in the work of Carusone, Loeb, and Lohfield (2006) entitled Pneumonia Care and the Nursing Home: A Qualitative Descriptive Study of Resident and Family Member Perspectives. The problem addressed in this study is the fact that nursing home residents are sent to the hospital quite frequently for diagnostic testing and to receive health care services. These transfers are reported as being expensive and to be associated, for some individuals, with an increase in health risks. It is reported however, that since improvements in technology have occurred that long-term care facilities are able to deliver more complex health care on site. (Carusone, Loeb, and Lohfeld, 2006, p.1) Carusone, Loeb and Lohfeld report that pneumonia and other such lower respiratory tract infections (LRIs) are a primary cause of morbidity and mortality among nursing residents and as well a primary reason for hospitalization of nursing home residents. Carusone, Loeb, and Lohfeld, cite a study conducted in Canada which reports that nearly one-third of all LTCF residents with pneumonia were hospitalized. (2006, p.1) It is reported to be argued by some researchers that health care provision cannot be decontextualized from the environment in which it is provided. As such the locus of health care is an important issue. (Carusone, Loeb, and Lohfeld, 2006, p.1) Finally, in establishingShow MoreRelatedEssay on Critical Appraisal1662 Words   |  7 Pages Appraisal 1 Critical Appraisal by Gemekia C. 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